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E301 is an additive approved by the EU (European Union). It is used as a natural antioxidant in food and drink products.

The common name for E301 is sodium ascorbate. It is sometimes called as ascorbicin or cebitate.

E301 is a highly reactive sodium salt (and one of four mineral ascorbates) of ascorbic acid. Although a natural antioxidant occurring in most fruits and vegetables, E301 can also be produced synthetically from the fermentation and oxidation of glucose, to provide a source of vitamin C. E301 acts to reduce the formation of nitrosamines in meat and the ‘browning’ of fruits, especially citrus fruits.

Examples of food and drink products that may include E301:

  • potatoes
  • tinned fruits
  • soft drinks
  • beer
  • wine

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