Tips for Therapists:

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There are ten business-related ideas for self-employed therapists on this page. The list changes each time the page is loaded, items in the list being selected at random. If you would like to see more ideas immediately just reload the page.

The following ideas and suggestions are intended for qualified self-employed therapists but may also be of interest to others.

Interested in tips and ideas to help to improve your therapy business ?

1

Do you use Consultation Sheets for pre-treatment consultations ?
If so, print enough of them for about 3 months of treatments each time you need to refresh your stock.

Why ? : Printing simple A4 pages is generally inexpensive and printing several months-worth at a time can save your time spent on such administrative tasks.

2

If you would like to talk with your clients about products or other services that you sell but which are not central to your treatments (e.g. health-related MLM products and business opportunities), consider displaying information about these on your walls and/or in your literature area and by so doing, invite the clients to express interest to you.

Why ? : If you leave to your clients the option of raising the subject or not, you won't seem pushy or cause those who are not interested in your supplementary activies to feel awkward about expressing no interest.

3

Is there something you can give away?
Businesses use "giveaways" as a form of advertising. That is, they give items to their clients and prospects - usually items that are useful and include their company logo and contact details. It is a useful way to remind customers and prospects who you are, where you are, and what you do.

Why ? : People usually appreciate having something to take away. It may also serve as a 'talking point' if they show it to anyone else such as friends, family, or colleagues.

4

Have you considered being listed on any of the many 'Therapist Listings' on the internet? If so, bear in mind that providing holistic therapies is a local business. An online directory of therapists would need to have an audience of many potential clients of your particular trreaments, in your local area, in order for it to be of much use to you. Even then, people who only see your name phone number and list of therapies might not have sufficient information to decide to call you.

If possible, ensure that you have at least a whole page on the internet that is just about you and your services. Better still, have a stand-alone website at your own unique domain name. If you do consider being listed on other websites such as directories, first ask yourself if the costs are reasonable and check that such listings about you and your business would include a link to your own website.

Why ? : Having your own website means that you have control over the way you present and promote your business online.

5

When was the last time you sent a mailing (paper or email) to your client base ?

Why ? : Keeping in touch with clients is a standard business activity.
It may be especially appropriate for therapists who are not just treating people who have medical issues but are facilitating relaxation with, for example, massage, reflexology, or aromatherapy. Perhaps previous clients would appreciate a friendly reminder of the advantages of taking some time out for themselves and their wellbeing ...

6

When preparing and updating your consultation sheet or questionnaire, ensure that you can explain your reasons for asking each of questions in no more than 1 or 2 sentences per question.

Why ? : Some day, someone is likely to ask. When faced with an uncomfortable question, many people would prefer to "question the need for the question" than to answer it. You will be more likely to get an honest answer and will certainly look far more professional if you can confidently offer a positive yet concise response in all cases.

7

If you are working as a self-employed therapist use a simple spreadsheet to track every treatment you give and every expense you incur - including travel, consumables, and continuing education courses.

[Aside: However, do also remember that there may be regulations about storing any client information electronically. So, recording that you did a 2x 1-hour massages on 31st March 2005 and charged £30.00 for each is useful, but as far as mentioning client names' is concerned, be aware of the implications of the Data Protection Act (UK) or other applicable legislation in the country/state in which you work.]

Why ? : Being self-employed usually means that you must complete a "Self Assessment" Tax Form. This is very easy if you have kept track of your income & expenses as they occurred.

8

Concerning music or other sound during your treatments ...
If you visit clients at their homes do you mention in advance that they might wish to have their sound system or speakers ready near the treatment area and perhaps select some appropriate music ?

Why ? : Preparation and anticipation of all aspects of your time with the client helps to enable everyone to be more relaxed, facilitating effective treatment.

9

If you do more than just occasional treatments buy yourself a spare uniform.

Why ? : Your focus should be on your treatments and your clients, not on your clothes. By having a spare uniform you can eliminate crises and last minute anxiety if you didn't have time to prepare by washing or ironing and in case of last minute accidents.

10

Send Birthday Cards to repeat clients

Do you ask clients for their date of birth ? If so, why ? If you would just like to know their age, then you could simply ask for that.

Why ? : As part of your personal service. Everyone loves to be remembered and as well as the pleasure of an unexpected Birthday Card, they'll also be reminded of you and your services.

Disclaimer:
For entertainment purposes only: The above are intended to be helpful issues to consider and, if appropriate, investigate for your own particular situation. Applicable regulations differ with location and change over time. Always ensure that you are operating within whatever regulations and accepted "best practice" apply in your geographical area as well as your sphere of activity and area of expertise.

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This is not medical, First Aid or other advice and is not to be used for diagnosis or treatment. Consult an expert in person. Care has been taken when compiling this page but accuracy cannot be guaranteed. This material is copyright.

IvyRose Holistic Health 2003-2017.