Tips for Therapists:

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There are ten business-related ideas for self-employed therapists on this page. The list changes each time the page is loaded, items in the list being selected at random. If you would like to see more ideas immediately just reload the page.

The following ideas and suggestions are intended for qualified self-employed therapists but may also be of interest to others.

Interested in tips and ideas to help to improve your therapy business ?

1

Do you use Consultation Sheets for pre-treatment consultations ?
If so, print enough of them for about 3 months of treatments each time you need to refresh your stock.

Why ? : Printing simple A4 pages is generally inexpensive and printing several months-worth at a time can save your time spent on such administrative tasks.

2

Offer a voucher scheme

That is, make it known that you sell vouchers for treatments that may be given as gifts. Some therapists find that treatment vouchers are popular for birthdays and other special occasions and may be of interest to people who do not live near you but would like to buy a treatment for a friend or relative who does.

Why ? : If people don't know that you offer this option, they'll keep looking for someone who does !

3

When preparing and updating your consultation sheet or questionnaire, ensure that you can explain your reasons for asking each of questions in no more than 1 or 2 sentences per question.

Why ? : Some day, someone is likely to ask. When faced with an uncomfortable question, many people would prefer to "question the need for the question" than to answer it. You will be more likely to get an honest answer and will certainly look far more professional if you can confidently offer a positive yet concise response in all cases.

4

If you are working as a self-employed therapist use a simple spreadsheet to track every treatment you give and every expense you incur - including travel, consumables, and continuing education courses.

[Aside: However, do also remember that there may be regulations about storing any client information electronically. So, recording that you did a 2x 1-hour massages on 31st March 2005 and charged £30.00 for each is useful, but as far as mentioning client names' is concerned, be aware of the implications of the Data Protection Act (UK) or other applicable legislation in the country/state in which you work.]

Why ? : Being self-employed usually means that you must complete a "Self Assessment" Tax Form. This is very easy if you have kept track of your income & expenses as they occurred.

5

Find a therapist uniform or appropriate work-wear that suits your body shape and makes you feel comfortabe.

Why ? : If you feel good about yourself and your appearance you'll also look and feel more confident. That in turn will reassure your clients and inspire their confience in you.

6

If you have decided to advertise your services (instead of accepting clients via personal recommendation only), make sure you have an effective internet presence. That means that the main search engines return your website or webpage for searches that specify your main treatment/s and location/s, and also for searches on your name.

Why ? : Many people work at a computer all day and the first place they look for services is no-longer print directories, but search engines.

7

Do you use Consultation Sheets for pre-treatment consultations ?
If so, and if you have a website, make your consultation sheets available for download by clients and people who are considering booking arranging a treatment.

Why ? : Perhaps some people would like to have a treatment but are concerned about the questions you might ask them first. It is reassuring for such clients to be able to see your questions in advance. It might also help by resulting in more people bringing the information you require with them. However, if you would like clients to complete your form in advance then do remember to say so.

8

If you do some or all of your treatments at a clinic or health centre find out if you can leave some of your equipment there.

Why ? : The less you have to carry with you to each appointment the less you can forget and the calmer you are likely to look and feel when you arrive to greet your client. If you can keep some items there you might save time too.

9

Investigate any FREE help that might be available to you as a small business.

The value and nature of help available for small businesses varies from time to time and from place to place. Sometimes there are government funded initiatives to help small businesses. If there is free advice available it might prove useful, especially when you are setting-up your business and in the first few years.

10

Make sure it is easy for clients to contact you:

  • Provide a phone number at which there is an answering service if the call cannot be taken immediately.
  • Provide a mobile phone number so that those people who prefer to send text messages can do so.
  • Provide an email address so that those people who prefer to send an email can do so.

Why ? : Making your services known to potential clients involves much effort and expense. It therefore makes sense to ensure that when people do try to reach you they can do so easily.

Disclaimer:
For entertainment purposes only: The above are intended to be helpful issues to consider and, if appropriate, investigate for your own particular situation. Applicable regulations differ with location and change over time. Always ensure that you are operating within whatever regulations and accepted "best practice" apply in your geographical area as well as your sphere of activity and area of expertise.

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This is not medical, First Aid or other advice and is not to be used for diagnosis or treatment. Consult an expert in person. Care has been taken when compiling this page but accuracy cannot be guaranteed. This material is copyright.

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